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CHELSEA SENDGRAFF
copywriter & content specialist
EMAIL NEWSLETTER
​​​Challenge
Deliver valuable content to grow subscriber count, increase website visitors, attract advertisers, & build brand recognition​
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Solution
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Streamlined newsletter format to be consistent, concise, & easy-to-follow
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A/B tested send times, subject lines, & preview text
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Analyzed feedback polls + click rates to gauge & cater content to subscriber interests
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Implemented automations & systems for content ideation
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Notable Outcomes
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Grew subscriber count by 80,000+ (54.79% increase) in 13 months
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Maintain 4.22% CTR & 26.15% open rate averages
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Recognized among the top 15 AI newsletters worldwide
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Received numerous positive reviews, including:
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